Customer Story
  •  
April 10, 2021

Avondale

Bringing More Business to Avondale

Avondale needed two dedicated sites to drive tourism and business growth. We delivered complementary brands and digital experiences—one for visitors to explore local highlights and another for entrepreneurs seeking opportunity.

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About Avondale

The city of Avondale, AZ is a rapidly growing suburb about 30 minutes from downtown Phoenix. City leadership is committed to fostering a pro-business environment with accessible, skilled talent and offering an incredible quality of life.

The Challenge

To promote and celebrate expanding opportunities, city officials set out to create two platforms with online resources, one website for tourists and one tailored to business owners considering expansion into Avondale.

How We Got it Done

  • Content marketing
  • Brand identity
  • Information Architecture
  • Website design & development

Designing for Two Audiences, One Vibrant Community


To help the city meet its ambitious goals, Little Taller partnered with Avondale to concept, brand, design, and develop two fully independent websites that reflect the city's dual focus on business and tourism.

  • AvondaleEDGE.com is a robust resource for business owners and developers—offering insight into tax incentives, real estate availability, welcome kits, and more. It’s packed with tools for entrepreneurs ready to make their mark in the West Valley.
  • DiscoverAvondale.com was designed with tourists in mind. Clean, visual, and easy to navigate, the site invites visitors to explore lodging, dining, and entertainment options throughout the city.

Big-City Energy, Small-Town Heart


From polished branding to easy-to-navigate resources, both websites reflect Avondale’s unique identity: a city that blends opportunity with warmth, economic momentum with community charm. Together, these platforms empower the city to continue growing while staying true to what makes it special.

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